So the show was held at the usual venue again, Press Club; but this time, it was totally packed with more than 300 guests. A front row seat was a diamond which every one fought hard for (some was ruder than others). The collection was not as vivid as the SS11 Collection, but those pieces were so ready-to-wear that many customers bought them home right after the show.

(photo: me and Bao Loc, designer of Boudoir Paris)
In this season, innovation pushes forward where tweed jerseys, cashmeres and micro-satins are accented with sliced leather, and colors are subdued, softer. A silhouette that hints at the trapeze and the triangle, while satorialist accents insist a modern dandy attitude. The masculine contrasts the feminine and the everyday, treasured and loved classics are reinvented in a new, refined luxury.

(photo: my favorite jacket from ESCADA Sport)

(photo: Thuy Huong - my favorite model)
The closing of Truong Ngoc Anh was a highlight. She has always been my favorite celebrity, and her successfully walking out as a vedette just lifted my passion.
The show was all crowded, sweating, and packed, yet it somehow made me feel this should be how all the fashion shows should be. It's not about drama in the setting, in the performance or in the slow motion of models. Fashion show should instead focus on the outfits themselves, and try its best to convey the message of the season to the mass audience.



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